by admin | Dec 22, 2020 | Uncategorized
You get on an elevator on the 1st floor and you must explain your case and ask for an opinion on the 25th floor. When you can do that, you have a great tool. Precision in thought and a mini focus group. A 34-year-old lady crossing the street gets hit by a motorcycle...
by admin | Dec 20, 2020 | Uncategorized
Seeds of Voir DireIn the movie “Cheney” they point out that it was impossible to get rid of dreaded estate taxes until a focus group discovered calling them “death taxes” shifted the perspective and helped position the effort in the public eye to get rid of them. So,...
by admin | Dec 20, 2020 | Uncategorized
Gerry Spence perhaps one of the greatest trial lawyers of our times, not just because of his wins, but also because of his losses and the person he became through his personal trials and how they molded the man he is in a courtroom. Know thyself. Being real is tough...
by admin | Dec 18, 2020 | Uncategorized
What did they do wrong? The best question and likely the one the jury is asking. Or what is the explanation? Lawyers think law, think motions, think prejudice, and think they are so smart the jury is eating out of their brilliant hands. Ha ha. The trial delusion is...
by admin | Dec 16, 2020 | Uncategorized
The stoics had a process they called intentional disadvantagement. That would equate to say taking cold showers, sleeping on the floor, depriving yourself of something that comforts you. The theory being that adjusting and preparing for the disadvantages in life, like...
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